Prime-Line.com Statement of Privacy
This document was last updated July 22, 2004.
Prime-Line ("Prime-Line") is committed to protecting your privacy. This Privacy Policy explains our privacy practices for our website, www.Prime-Line.com on the World Wide Web (the "Site"), as well as for Prime-Line Internet-delivered services that may be accessed through the normal use of our products (the "Services"). You can travel through most of our Site without giving us any information about yourself. But sometimes we do need information to provide services that you request. The following statement explains our information-gathering and dissemination practices. Please read the complete Prime-Line Privacy Policy.
General Information | What Information We Gather/Track | If You Opt to Receive Communications, | Site Functionality | Security of Your Information | Correcting/Updating Personal Information | Updating/ Unsubscribing Your Email Address
General Information
Prime-Line may periodically update this Privacy Policy. If so, Prime-Line will post the updated Privacy Policy on this Site. Prime-Line encourages you to review this Privacy Policy from time to time for any changes.
By using this Site or any products or services provided through the Site, you expressly consent to the use and disclosure of information as described in this Privacy Policy. IF YOU DO NOT AGREE WITH ANY OF THE TERMS BELOW, YOU SHOULD NOT USE THIS SITE OR THE PRODUCTS OR SERVICES OFFERED BY PRIME-LINE AT THIS SITE.
What Information We Gather/Track
You may decide whether to proceed with any activity that requests personally identifiable information. If you do not wish to provide the requested information, however, you may not be able to complete the transaction. We do not collect information from individuals under the age of 13. If you are under the age of 13, we ask that you do not submit any personal information through the Site. If we have specific knowledge that an individual under the age of 13 has submitted personally identifiable information to the Site, we will delete such information permanently and without notice.
Except as described below, Prime-Line will only disclose your personally identifiable information to third parties if acting under a good faith belief that such action is necessary (1) to conform to legal requirements; (2) to protect and defend the rights or property of Prime-Line; (3) to enforce the Prime-Line Terms of Service; or (4) in the event of a merger, acquisition or sale of all or substantially all Prime-Line' assets relating to the business in connection with which the information was collected. Prime-Line collects personally identifiable information that can be divided into the following categories:
Prime-Line Product Registration Information: Some Prime-Line products ask you for certain personally identifiable information as part of the installation/registration process (including but not limited to your name, email address, credit card information and connection type and number of computers). Certain of this information is necessary in order to conclude the transaction, and for applicable products, to be eligible to receive technical support. If you provide us with personally identifiable information, we use this information to send you communications, including informative emails/newsletters about Prime-Line product upgrades, product updates, new products, and services, and to provide you with special offers that may be of interest to you, including paid advertisements from third parties. In the event you no longer wish to receive such information, you may choose to opt out of receiving further communications by complying with the procedures listed in the "Updating/Unsubscribing Your Email Address" section of this Privacy Policy. Except in the case of Partner Products (see below), Prime-Line keeps personally identifiable information collected in the course of installation/registration of Prime-Line' products confidential and does not sell, trade, or exchange mailing lists with any organization.
Partner Product Purchases: Some products offered via the Site are third-party products ("Partner Products") offered by Prime-Line' partners ("Prime-Line Partners"). If you purchase Partner Products from this Site, Prime-Line will ask you to provide personally identifiable information as part of the installation/registration process (including but not limited to your name, email address and credit card information). You are required to provide this information in order to conclude the transaction. Prime-Line provides this information, except credit card information, to the applicable Prime-Line Partner to enable the applicable Partner to register your purchase and verify support eligibility. Prime-Line will require the applicable Prime-Line Partner to use your information only to verify support eligibility and, in the case of certain Partner Products, to provide you required updates. Prime-Line will not share this information with any other third party.
Co-branded Pages: Prime-Line provides commerce functionality for selected partner companies who wish to offer Prime-Line products to their customers and/or users. If you come to the Site by accessing a link provided by a partner company, you will be informed that your information (not including credit card) will be shared with the partner company. You will have the option to “opt-out” of promotional communications from both Prime-Line and the partner company before completing the transaction.
Credit Card Information: If you use a credit card to purchase products via this Site, your name as it appears on the credit card, the credit card number, expiration date and billing address will be encrypted as it passes over the Internet. Prime-Line does not record or keep your credit card information for online credit-card transactions; rather such information is simply passed through to our contracted payment processing vendor. Prime-Line may access such information through the payment processing company, but does not do so except to process refunds or adjustments and to the extent necessary in the event of nonpayment or disputed payments, or as may be necessary for Prime-Line's compliance, in Prime-Line's discretion, with applicable law.
Technical Support: If you request technical support online, we will ask you for information necessary to complete the transaction such as your name, email address and information about your computer hardware, software, and the nature of the problem you are experiencing. In the course of providing support, your data may be transmitted to service providers that are under contract to Prime-Line and have agreed to abide by the provisions of this privacy policy. Such transmissions of your data are encrypted and secure.
Volume Sales Form: If you request volume licensing information online, we will ask you for information necessary to complete the transaction such as company name, email address, needs assessment and your organization's primary business activity.
Partner Application: If you request participation in the partner program online, we will ask you for information necessary to complete the transaction such as company name, email address, and company profile.
License Validation: Certain Prime-Line products use a third party license verification system. To verify the license the product sends the license information to the third party server to be verified as valid.
Surveys: Prime-Line periodically requests information from users via surveys. Participation in these surveys is completely voluntary and you have a choice whether or not to disclose this information. Prime-Line uses both in-house and third-party Web-Based Interviewing Systems to compile the surveys. Information requested in the surveys may include broad demographic information (such as zip code, age level) for aggregate use and does not identify the user. No cookies are used. Survey information is not sold, shared, or rented to any third party, and is used internally solely by Prime-Line for purposes of improving the use and satisfaction of this Site, Services, and our products.
Affiliates
When a user or a company signs up to be a marketing program affiliate, they do so through a third-party provider of affiliate marketing programs. Such third-party provider does share personally identifiable information about affiliates with Prime-Line. This information is not sold, shared, or rented to any third party, and is used internally only to manage and maintain relationships with affiliates.
If You Opt to Receive Communications, How We Will Contact You
Email
With your permission, Prime-Line will send you communications, including informative emails/newsletters about product upgrades, product updates, new products, and services. These communications provide you with special offers that may be of interest to you, and may include paid advertisements from third parties. Prime-Line uses a third-party provider of outbound email technology to send email from their servers on our behalf. The provider does not collect information about you but does collect requests to unsubscribe.
Special Offers
Prime-Line has relationships with business partners that provide a number of third-party products and services. With your permission, Prime-Line will notify you about special offers that may include links to third-party products and services.
Site Functionality
Cookies
Persistent "cookies" are small pieces of information that your browser stores on your computer on behalf of a Web site that you have visited. The Site does not use persistent cookies. In order to complete transactions on our site, we do use session cookies. These session cookies do not collect information about you, only about your browser session, and they are destroyed when you close your browser. No data is stored on your computer.
Log Files
We (Prime-Line and/or our contracted web analytics provider(s)) do keep track of the domains from which you access our Site and Services on the World Wide Web, and may log IP addresses or other identifiers for statistical purposes. We do this to gather broad demographic information for aggregate use to identify and analyze trends and the results of our marketing efforts, to help diagnose problems with our servers and to administer the Site and Services, and analyze users' movements. We may periodically share aggregate demographic information with our business partners. IP addresses and other identifiers are not linked to personally identifiable information.
Links
The Site contains links to other Web sites. Please note that when you click on one of these links, you are "clicking" to another Web site. We encourage you to read the privacy policies of these linked sites, as their privacy policies may differ from ours. This Privacy Policy applies solely to information collected by Prime-Line on this Site.
Security of Your Information
All information gathered on the Site is stored and maintained in secure facilities. In addition, internal security provides that this information is coded with restricted access, and our servers are kept in a secure, locked environment that limits access to authorized personnel only. All Prime-Line employees, and all external service providers who may process and/or store customer data, are briefed about the company's privacy and security policies on a regular basis. The Site is regularly tested for security breaches to ensure that all information collected is secure from unauthorized viewing. Any service providers with whom Prime-Line contracts, and who receive, store, or process personally identifiable customer data, have committed to abide by the provisions of this privacy policy. All transmissions of personally identifiable customer data are encrypted and secure.
If you have any questions about the security at our Site, you can send an email to privacy@prime-line.com.
Correcting/Updating Personal Information
You are free to update your information at any time directly through our Site. At your request, Prime-Line will change your information; we may request evidence of your identity before doing so. Inasmuch as your information will never be used without your explicit consent, we are not able to update the email address to which you subscribe to Prime-Line communications on your behalf. Should you wish to update the email address at which you receive communications from us, please see the next section ("Updating/Unsubscribing Your Email Address") below.
To change your information, or request that your information be changed, please use the following option:
Send email to us at privacy@prime-line.com.
Updating/Unsubscribing Your Email Address
If you wish to update your email address in order to receive Prime-Line communications at a new address, we ask that you unsubscribe your old email address first, and then provide your new email address by typing it into the "Subscribe" section of the "FREE Newsletter" link on the Site. This will update the email address in our user communications system.
Users who no longer wish to continue receiving our communications may opt-out of receiving these communications in the following ways:
By replying with Unsubscribe in the subject line in the email,
By sending email to us at unsubscribe@prime-line.com.
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